Projects.
Projects.
Every project starts with a site that isn't working.
Every project starts with a site that isn't working.
Projects.
Every project starts with a site that isn't working.
Lost In Sameness
Sentient — A therapy site like every other
Content & Experience Strategy
Lost In Sameness
Lost In Navigation
SMASH! — A convention no-one could navigate
Navigation & IA Redesign
Lost In Navigation
Lost In Choice
Toy Finder — Too many toys, no idea what to buy
Trust System & UX Strategy